May 2012 Issue of
Wines & Vines
Flasq of Inspiration
Unbreakable aluminum wine package breaks the mold
Shiny aluminum tubes are luring youthful buyers to a trio of wines blended in Napa Valley. As sleek and slender as the health-conscious patrons of the Whole Foods stores that stock them in 33 states, the wines and their containers were designed specifically to attract members of the millennial generation (ages 21-34) seeking healthful alternatives and green products.
Napa-based JT Wines launc…
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